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Help data
Posted:
Jun 19, 1996 3:08 PM
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I'm studying economics and I'm trying to learn how to use SPSS (version
6.1 for the Macintosh) in the marketing research field. I'm using the
book "Marketing Research - an applied approach" by Kinnear and Taylor.
I bought the book in the UK and now I'm living in Italy (the book has
not been published here).
I should have received a floppy disk with 3 databases keyed to SPSS and
Systat along with the book, in order to work with the examples.
I never received this floppy disk, and it's probably easier go back
where I bought the book than obtain it from McGraw-Hill customer
service.
I'm looking for someone who can send me these databases but it could
be useful in order to work on a real market research any other dataset
(old but large marketing databases keyed to the Macintosh). At the
moment the only one I can use is a series of files by Norusis, found in
SPSS Web site, since my copy of SPSS is unable to read the data created
with the PC or the Windows version.
TIA
Pietro Moroni
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